SAM BRIEF
Play-by-Play Broadcaster, Podcast Host, Author
About Me
Hi! Thanks for stopping by my site.
I'm Sam Brief, an Emmy Award-winning play-by-play broadcaster with a passion for telling compelling stories through sports.
I’m a TV broadcaster for the Windy City Bulls, the Chicago Bulls’ NBA G League affiliate. I also call college basketball, baseball, football, softball, volleyball, lacrosse, field hockey, and more on ESPN+ and Marquee Sports Network, primarily for Loyola Chicago and UIC. My schedule includes Nike EYBL games on League Ready and ESPN+, featuring many of the nation’s top high school prospects, along with select international competitions for FIBA. I'm also a pickleball play-by-play broadcaster with the APP Tour, the world's top professional pickleball tour.
In 2024, I covered the Paris Olympic Games for NBC Olympics as a digital editorial producer, focusing on track and field. As a lifelong Olympic fan, contributing to NBC's coverage was a career highlight. Here's a link to my stories on the Paris Games.
My broadcasting career has spanned two hemispheres, including time as the voice of the Brisbane Bandits in the Australian Baseball League. I previously spent five seasons as the Voice of the Chicago Dogs, where I called over 500 games in the American Association of Professional Baseball and served as Media Relations Manager
Beyond the booth, I host and produce The Mental Game, a podcast exploring the intersection of sports psychology, performance, and mental health with athletes, coaches, and experts. I'm also an author, currently putting the finishing touches on my first novel.
I also serve as Director of Content for sportsYou, the top communication app for high school athletics, and create videos for History by Mail, which you may have seen on Shark Tank!
My media journey began with a weekly sports show I created in high school, "The Sports Brief," before continuing at Northwestern University's Medill School of Journalism, where I served as Sports Director of WNUR and called dozens of sports.
Feel free to explore my broadcast demos, writing, résumé, and more using the navigation above. If you'd like to connect, I'd love to hear from you at briefsam@gmail.com.
Thanks for visiting!